Keller Williams Realty has identified the key drivers that lead to a successful business of productivity and production for our agents. Modeling after the Growth Initiative that led to the rapid growth of the company, Career Growth Initiative (CGI) provides guidance and allows leadership to have important coaching conversations with our agents that support their business and financials goals.
The components of CGI provide tracking of appointments, conversion rates, closings and agent net profit. These coaching tools provide our leadership and agents with another level of clarity in running a profitable and big business. Our belief is that when our agents have a big business, they can fund a big life.